Case Study

Creating a Memorable Grand Opening for Spector and Co.

How we planned a memorable grand opening ceremony for an E-commerce brand’s new fulfillment center

Results

Stupak Las Vegas successfully orchestrated a remarkable grand opening celebration for Spector and Co. The event provided an opportunity for showcasing the newly constructed facility while treating attendees to an unforgettable Las Vegas experience.

Stats

Guest Count: 50+
Duration: 4 hours (7:30 PM – 11:30 PM)
Budget: $100,000
Event Type: Grand Opening

Challenges

The event posed several challenges, primarily stemming from the recently built location. The facility required additional heating and power to ensure guest comfort and accommodate the event’s technical demands. Stupak Las Vegas worked diligently to overcome these challenges through meticulous planning, site visits, and coordination with the building contractor.

Insights

The event marked the first time clients and employees would see the new facility. The facility had been completed only days before the event, posing readiness challenges. Stupak created an inviting and welcoming environment for guests, addressing heating and electrical issues. Thorough site cleaning was conducted, including industrial-grade cleaning machines and manual detailing. The warehouse was transformed into a stunning event space with velvet draping, lighting, and seating arrangements.

Solution

Event Planning Process

Initial planning conducted through virtual meetings due to client’s location in Canada.
Location chosen: The newly constructed facility, either inside the warehouse or a tent outside.
Client decided on inside the warehouse to showcase it as the event focal point.

Transformation of Warehouse

Challenges addressed: Heating and electrical issues, unclean floors.
Industrial-grade equipment brought in for heating and cleaning.
Warehouse furnished with shelving, furniture, and displays.
The space draped with luxurious velvet draping, enhanced with unique lighting.

Entertainment

High-quality entertainment arranged for an interactive experience.
Entertainment included a Show Girl with champagne, live DJ during cocktail hour, strolling magician, live cigar roller, and performances by Pop & R&B singer BAYLI.
Surprise contortionist performance amazed guests.
DJ sets and additional performances concluded the evening.

Summary

Stupak Las Vegas overcame challenges to flawlessly execute a memorable grand opening for Spector and Co. The event showcased the facility, provided a Las Vegas experience, and left attendees impressed with the entertainment and overall execution.

Our Roles

Stupak Las Vegas designed and managed all event aspects, from transportation to branded items. This allowed Spector and Co. to relax and enjoy the event while professionals ensured its success.

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